HDL: Hydration Partner at National Music, Drama & Film Festivals

Highlands Drinks Limited (HDL) reaffirmed its commitment to education and a healthy lifestyle as the official hydration partner at the 2023 Kenya National Music, Drama & Film Festivals, held at Dedan Kimathi University in Nyeri County and the Technical University of Kenya in Mombasa County.

HDL's partnership was impactful, providing over 400 teachers with hydration packs containing water and CLUB beverages, along with branded trophies and hamper packs for winning students and schools. These festivals showcased our dedication to education.

With 55,000+ attendees at both events, these festivals offered excellent brand exposure to students and educators, enhancing brand awareness and engagement.

We anticipate strengthening our association with these events and the Ministry of Education as we continue to inspire a new generation while quenching the nation's thirst.